Type and Story

A small London design studio making contemporary paper products. Founded by designer, Niccy Iseman, their intention is to help people tell stories and express feelings through meaningful greeting card designs. Expressing emotions is not a simple task for everyone, but with the help of the thoughtful designs, the brand allows everyone to share their innermost sentiments. The gender-neutral greeting card designs and unconventional cards disregard the usual assumptions and allow space for individuality. As the greeting card and paper product brand continues to expand into independent and major stores both in the UK and worldwide, Niccy’s design focus doesn’t waver from the initial founding intention. Ultimately, living well with purpose and intent is at the core of every story choice and the brand’s overall ethos.